Q5: How did you attract/address your audience?

The front cover is the first thing that is seen by the audience, and as I want both to address a male audience as well as just a female audience I have to make sure there were features that attracted then to my product.

The Main Features with my magazine that will attract the my audience are things such as;

·        The colour scheme

·        The competition (plug)

·        The main artist on the front cover

·        Other artists featured on the front cover and contents page

·        Storylines and columns shown through the contents page

 

audiences by laurb123 on GoAnimate
audiences by laurb123 on GoAnimate

 

 

The colour scheme will attract my specific audience age group as people who are interested in mature pop/R&B will not want to purchase a magazine full of a variety of bright, eye-catching, primary colours. The image of my model dominating the front cover also brings a mature feel to my product as the pop magazine aimed at a younger teen audience are conventionally covered with a variety of images and large brightly coloured fonts. With my product going against this convention it attracts my ideal targeted audience.

 

The model on the front cover attracts both genders, as said in the animation, as the males will want to see an attractive model. This is why I put her in this specific outfit as it bring more sex appeal compared to if she was covered up. The female audience will be more attracted to this by the model as they will either be a fan or see her as a role model that they want to be like. The outfit and hairstyle is very up to date and fashionable which will make them want to see the fashion within the magazine.  

 

 

The competition and plug will again attract both genders and the aim age group as they will be into the charts and latest music and therefore will be interested in one of the best products for listening to music; Beatz.

 
 

This plug will particularly address the male audience as they are seen as a product more for boys/men to wear with their everyday outfits.

Even though I want to attract and address both male and female aged 16 – mind 20’s,  I know from the research and questionnaires that female would be more interest in reading this type of magazine – that is why I have included certain feature to address them in particular.

This section on the contents page address only the female audience to attract them into reading the magazine, giving them a section dedicated to mostly feminine subjects. The ‘Girls Power’ section promotes female domination and strong independent girls – which is a reoccurring theme within my product. It makes the audience feel like they are more important and the main ones reading the magazine. The fashion section will attract girls/women are they are interested in the latest fashion news and the season’s current styles. They will want to dress nice and be up to date with what the star are wearing. The mention of ‘high street products’ relates more to my audience as they will still be of a younger age and buying these product from the high street. ‘Sexiest Male Artist’ addresses female to attract them into reading the magazine, looking at the males and find out who achieved sexiest. Furthermore, the ‘Ask Us’ section with different artist answering the readers’ questions attracts teens as this makes them feel like they are interacting more with the artist and get a feeling that their voice is hear by their favourite artists.  

 

Other artists feature on the contents page will be attracting the audience in as it shows there is a variety of articles and other artists that are in the magazine. The people who purchase the product may not just be interested in the main artist but those they see on the contents page. 

I have included my own original images on the contents page to show that there are other artist included. The girls band I have got on the page attract the males as they would want to see them and look at the shots of them, but also the female will be fans and see them as role models. The artists ‘Rizzle kicks’ (who I went to see at Sheffield) are also included and will attract girls as they will be attracted to them and be fans whilst also attracting the male audience with their type of music. The original image of my model getting her hair and make-up done shows a sense of glamour attracting my target audience and females.